Pizza Hut India signs up Saif Ali Khan as the face of their new marketing campaign : Bollywood News – Bollywood Hungama

Bollywood

Pizza Hut India signs up Saif Ali Khan as the face of their new marketing campaign : Bollywood News – Bollywood Hungama

TruthOutMedia

April 21, 2023

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Saif Ali Khan is not just a versatile actor, but also a style chameleon who loves to experiment with his appearances. He’s the kind of guy who can pull off a classy suit one day and a rugged, bearded look the next. From sporting a French beard in Race to going bald for Omkara, Saif has never shied away from taking risks with his looks.

Pizza Hut India signs up Saif Ali Khan as the face of their new marketing campaign

He’s always up for trying something new, be it a funky hairstyle or a quirky accessory. It’s like he treats his appearance as his own personal playground where he can let loose and have fun. And boy, does he know how to have fun! His eagerness to experiment with his appearances has made him a trendsetter in every sense.

Carrying the same to his commercials as well, the star became the face of Pizza Hut in their newly launched commercial. Khan looks dapper and sharp in the TVC as he effortlessly switches between his various moods, showcasing his charm. Saif’s suave demeanour shines through, perfectly capturing the essence of his iconic persona. His impeccable sense of style, coupled with his wit and wordplay of the TVC, make for a truly memorable advertisement.

Adding to the enduring appeal of the commercial is the design of TVC, which is a masterstroke of wordplay. It pays homage to his iconic movies while seamlessly tying them to the brand’s new range of pizzas. The commercial highlights Saif’s quirky personality by showcasing him in various moods and recommending pizzas that perfectly match his current vibe. When Saif is feeling like a king, the server recommends the Nawabi Murg Makhni pizza.

And when he’s feeling low, the Awesome American Cheesy pizza comes to the rescue – a playful reference to his character in the hit film Love Aaj Kal. A testament to the ingenuity of the ad team, it’s no wonder that the commercial has gone viral within two days of its release.

Sharing her views on the overall campaign collaboration, Aanandita Datta, Chief Marketing Officer, Pizza Hut India, said, “When we were conceptualizing our ‘Mood badle, pizza badle’ campaign, Saif was a unanimous choice because of his signature style and persona. His versatility in essaying the wide variety of roles through his career perfectly mirrors our campaign about the many moods that Pizza Hut is perfect for! Saif’s involvement in the project has been invaluable. Our mood plays an important role in deciding our food cravings, and we thought who better than the Nawab himself to talk about our new Nawabi Murg Makhani pizza, which perfectly matches Saif’s kinglike mood. We believe this campaign, developed by Creativeland Asia, has the potential to become one of our most successful yet.”

Meanwhile, Saif is busy with the shoot of his film NTR 30 which marks his debut in Telugu cinema alongside JR NTR, a cross-cultural feat that we cannot wait to see.

Also Read: Kareena Kapoor Khan reveals that Saif Ali Khan would often wear ‘t-shirt with five holes’; says ‘he is inherently stylish’